How to Create Winning Marketing Strategies
Marketing strategy boils down to the product market fit. By fit I mean how well the product satisfies the needs of the people in the...
How Would You Like to be Able to Register 100,000 Learners in Less than a Month?
That appears to be what Philanthropy University has done. According to a recent article published in Forbes on September 29, 2015 they...
The Fight for Students Intensifies Amid a Million Fewer Applications for Student Aid.
A look at the Q2 FAFSA data for award year 2015/16 suggests that student populations continue to shrink. 1,032,616 fewer applications...
The Latest Report from the National Student Clearinghouse is not Pretty.
Spring enrollment declined 1.9% according to the National Student Clearinghouse in their report, Current Term Enrollment Report – Spring...
Improve Enrollment with Better Lead Nuturing
“Speed to lead” was a rallying cry when I managed a lead generation company years ago. The thinking was that students’ contact...
Slow Tuition and Revenue Growth Ahead
Moody's Investor Service's annual tuition survey forecasts slow tuition and revenue growth. "Sluggish overall net tuition revenue growth...
3 Implications of Changing Student Demographics
Two forecasts ought to give educators heartburn. The first is from the Census bureau. It says that the number of 18-24 year olds will...
What makes schools grow?
Two recent reports from the National Student Clearing House packed a one, two punch for education marketers. Total enrollment and both...
